Heather Cottrell, Author at Health Coach Weekly

All Posts by Heather Cottrell

How to Use Your Blog to Build Your Health Coaching Business

As a health coach, you may get overwhelmed with the tech, marketing and social media side of building your business. It can be very confusing and you’re probably hearing more advice than you know what to do with.If you only try one new thing to build your business this year, use your blog. There’s a lot of […]

3 Features to Consider When Choosing an Email Marketing System for Your Health Coaching Business

Health coaches ask me about email marketing services all the time. You know how essential it is for growing your business. Building relationships and communicating consistently are key to a successful health coaching business. Using email marketing to send your newsletters or ezines is an opportunity to visit your reader’s inbox on a regular basis […]

Build Your Health Coaching Business with Client Attractive Titles and Subject Lines

You don’t have to be a marketing expert or a copywriter to succeed at reaching prospective health coaching clients. The most important thing to do is know your audience, write in your own voice and offer valuable content your ideal clients can use on a consistent basis. Some health coaches, including many of my clients, […]

What You Don’t Need to Know to Have a Successful Health Coaching Business

If you’re anything like my clients, you have a list of things you think you need to know, should be doing, could be learning and see others doing, running around in your head. Admit it. I’ve got those kinds of things running around my brain too. Not very productive, though, is it? It’s like carrying […]

How to Use Done-for-You Content in Your Health Coaching Business

Also known as PLR (private label rights) or white label content, done-for-you content could be a year’s worth of health-related posts for your blog, a 30 Day Detox Program you can add your logo to, or session outlines and client materials for your six month health coaching program. Sounds like a good idea, right? Done-for-you […]

Make It Easy for Your Health Coaching Clients to Start Working With You

It’s amazing how often I’ll visit a website and find there’s no clear and easy way to contact the coach, or service provider. Sure, if I look hard enough, I’ll find an email address somewhere, or even a Contact page. However, these options don’t answer the question “where do I start?” Don’t leave your ideal […]

How to Be Consistent with Email Marketing for Health Coaching Business Success

Email marketing (that’s your newsletter or ezine) is an essential part of your health coaching business building strategy. The goal is to create a list of ideal clients who opt in to your list because they’re interested in what you have to say. Because they’ve opted in to your list, you can confidently offer your […]

Are You Taking the Lead with Your Health Coaching Clients?

If you’ve ever taken a ballroom dance class, you know the importance of having a strong lead. In dance, the lead is taken by the male partner. In your health coaching business, the lead must be taken by you. A strong leader knows what steps they’ll take next, and confidently guides their partner to move […]

Why You Need the Fun Factor to Build a Successful Health Coaching Business

My current business isn’t what I thought it would be when I first began a health coaching business over seven years ago. But, it’s perfect for me. As a tech developer and coach, my work requires a keen eye for detail, problem solving skills, an ability to manage code, an understanding of health coaching, and […]

Keep Your Health Coaching Business Healthy through the Holidays

As you know, this is a great time of year to write helpful posts for your tribe about how to stay healthy during the holidays: what to eat, how to manage stress, fresh ideas for their families. While you’re creating content to support your health coaching clients, I’m here to show you how to keep […]

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