So you are thinking you might want to move your business more towards online health coaching? I think this is a great idea, but it does pose a couple of problems beyond traditional offline (in-person) health coaching. Most importantly is the need to really define your niche. Building a tribe Becoming an “expert” We […]
Continue readingIn the previous post on your coaching marketing funnel, I gave you an overview of the overall sales funnel process. In today’s article I want to dive more deeply into the technical aspects of setting up a sales funnel. This isn’t a once and done process, you will eventually want multiple sales funnel’s for […]
Continue readingYou have invested a lot of time, money and energy into your coaching practice. You really want to help more people lead healthier, happier lives. Maybe you’re even developed your own signature coaching program but are struggling to get people to sign up. A mistake I see lots of coaches make is not having a […]
Continue readingSo you have setup a Facebook fan page for your wellness business and have asked all your friends and family to “like” your page. Maybe you have a couple of hundred fans on your page but you really aren’t seeing any results. Nobody is liking your posts or leaving contents. You are beginning to wonder […]
Continue readingWelcome to part 3 of my series on health coach blogging. In Part 1 of Health Coach Blogging – Using Your Blog For Wellness Marketing, I discussed what to write about on your health coach blog. In Part 2, I covered how to format your blog posts for SEO. In this article, I am going […]
Continue readingIn Part 1 of Health Coach Blogging – Using Your Blog For Wellness Marketing, I discussed what to write about on your health coach blog. In this article, I am going to cover how to format your blog posts for SEO. Make sure to stay tuned for part 3 in a few weeks, where I […]
Continue readingI get asked a lot of questions about how to blog for health coaches. While there is no one set answer to this I will share with you what has worked for me and what I see successful health coaches doing. This is a pretty big topic, so I will be splitting it into 2 […]
Continue readingHave you ever wondered how to get your picture on Google? I’m guessing you have noticed that when you search on google more and more pictures of people are showing up next to posts? This has been a major change over the past year. When you are logged into Google you will see tiny thumbnails […]
Continue readingEverybody knows that Facebook is one of the most utilized websites on the planet, with somewhere in the neighborhood of a billion active users and about half of them are on Facebook daily. The trick is, how can we take advantage of the huge amount of traffic on a site that is designed for building […]
Continue readingOne of the biggest questions I always hear is “How do I get people to find my health coaching website online?” There are many answers to this question and some are easier to implement than others. From paid advertising on networks such as Google, Yahoo, Bing and Facebook to local search, organic search, viral traffic […]
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