Current Issue

summer cleanse

How to promote your detox or cleanse (even if you don’t have a list)

Do you want to fill your programs, but not sure how? If you are considering launching an in-person or virtual program in the next few months, you might be wondering how you can reach a wider audience than your current list. While my team and I focus our work on online marketing strategies, I think it’s very important that you don’t miss out on offline marketing strategies. If you have larger list, you may want to focus promoting your programs via promotional emails to your list and through affiliate or Joint Venture partners. If you don’t have a list or have a smaller list, you will want to focus on offline marketing strategies to promote your programs. Today I am going to share 3 powerful ways to market your program – even if you don’t have a list and are just starting out. Strategy #1: The “preview” workshop A preview workshop is similar to a preview call, where you speak about a topic related to the program you are planning to offer. For example, if you are going to offer a detox that is focused on food sensitivities, you could offer a preview workshop called “Food Sensitivities & How They Are Effecting Your Weight, Mood, & Digestion.” During the workshop, you will make an invitation for participants to take it further in your upcoming program. Start by contacting people you have a connection with. Here are some ideas of places you might want to speak: gyms, yoga or pilates studios, personal training studios, acupuncture … [Read More...]



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Past Issues

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How to Use Done-for-You Content in Your Health Coaching Business

Also known as PLR (private label rights) or white label content, done-for-you content could be a year's worth of health-related posts for your blog, a … [Read More...]

getting clients

Health Coaches: Four Essential Skills for Getting Clients

Getting clients is a lot like dating. And in a way, can be just as intimate. You are about to spend a minimum of six months with this person and … [Read More...]

Build Your Business Alone

Are You Trying To Build Your Business Alone?

I think one of the traps we as new entrepreneurs and business people fall into (and yes, this means you) is the idea that we need to learn everything … [Read More...]

growing your email list

3 Steps To Growing Your Email List

This is going to be one of those good news, bad news posts, and yes, I’m going to start with the bad news.  I have talked extensively about how … [Read More...]